Ghost vs. Postion: Which is Better for Non-Technical Creators?
In the world of serious creator platforms, Ghost is a name that commands respect. It's open-source, powerful, SEO-friendly, and famously charges 0% transaction fees on your subscriptions. For a technically savvy creator who loves to tinker, it's a dream.
But what if you're not a developer? What if you hear "self-hosting," "managing server updates," or "customizing Handlebars themes" and your eyes glaze over?
This is the core dilemma for many creators: you want the power and ownership of Ghost, but you need the simplicity of a tool like Substack. This is where the Ghost vs. Postion comparison becomes critical.
The Power and The Price of Ghost
Ghost's greatest strength is also its biggest challenge for non-technical users: it gives you all the controls.
- Ghost (Pro): Their managed hosting solution is the easiest way to use Ghost. It's fantastic, but the pricing is based on audience size and can become expensive. You still might need to dabble in code for theme customizations.
- Ghost (Self-Hosted): This is the ultimate in control and the cheapest option upfront. However, you're now a system administrator. You're responsible for server setup, security, updates, backups, and troubleshooting. The time you spend on maintenance is time you're not spending on creating.
For many, the question "is Ghost hard to use?" is a serious barrier. You're a writer, a podcaster, an expert—not a part-time web developer.
Postion: The Spirit of Ghost, Without the Technical Burden
We built Postion with a deep respect for what Ghost represents: ownership, speed, and beautiful design. We simply believe that those benefits shouldn't be reserved for the technically inclined.
Think of it this way: Ghost gives you a world-class engine and all the parts to build a car. Postion gives you a finely-tuned performance car, ready to drive off the lot.
Here’s a practical breakdown for non-technical creators:
| Feature | Ghost (Pro/Self-Hosted) | Postion |
|---|---|---|
| Onboarding | Requires setup, choosing themes, connecting services. | ✅ Sign up and start writing in minutes. Zero configuration needed. |
| Customization | Extremely powerful, but often requires editing theme code. | ✅ Easy, no-code visual customization. Your brand, your look, no code. |
| Maintenance | You (or Ghost Pro) manage updates and security. | ✅ Fully managed. We handle all updates, security, and hosting. |
| Core Features | Excellent editor. SEO is DIY. Other features need integrations. | ✅ All-in-one. Great editor, built-in SEO tools, AI assistant. |
| The Bottom Line | Maximum power for those willing to manage the complexity. | ✅ Maximum power, zero complexity. Focus 100% on creation. |
The Right Tool for the Job
Ghost is a phenomenal piece of software. If you love the process of building and maintaining your own site, it's an incredible choice.
But if you're a non-technical creator whose primary goal is to write, grow an audience, and build a business, Postion is designed for you. We provide the ownership, speed, and professional polish of a platform like Ghost, delivered with an intuitive experience that just works.
You don't have to compromise between power and simplicity.